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  • 525 College Ave, Suite 115, Santa Rosa, CA
  • (707) 526-1050
  • Home
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    • About Us
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    • Testimonials
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    • Selling Tutorial
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    • Buying a Business
    • Buying Tutorial
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    • Join Email List
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  • Contact
Client Portal

  • Home
  • About
    • About Us
    • Our Team
    • Affiliations
    • Completed Transactions
    • Testimonials
    • Careers
  • Selling
    • Selling a Business
    • Selling Tutorial
    • Inquire Now
    • Transaction Terms
  • Buying
    • Buying a Business
    • Buying Tutorial
    • Buyer Profile
    • Join Email List
    • Transaction Terms
  • Insights
    • Seller Articles
    • Seller FAQ
    • Buyer Articles
    • Buyer FAQ
  • Listings
    • All Listings
    • Active/New Listings
    • Under Contract Listings
    • Completed Transactions
    • View Saved Listings
  • Contact
Client Portal

Buyer Articles

Buyer Articles  ·  Seller Articles
Five Kinds of Buyers

Buyers are generally categorized as belonging to one of the following groups although, in reality, most buyers fit into more than one. The Individual Buyer This is typically an individual with substantial financial resources, and with the type of background […]

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Buyer Articles  ·  Seller Articles
Why Deals Don’t Close

Sellers Don’t have a valid reason for selling. Are testing the waters to check the market and the price. (They are similar to the buyer who is “just shopping.”) Are completely unrealistic about the price and the market for their […]

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Buyer Articles
A Buyer’s Quandary

Statistics reveal that out of about 15 would-be business buyers, only one will actually buy a business. It is important that potential sellers be knowledgeable on what buyers go through to actually become business owners. This is especially true for […]

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Santa Rosa, CA

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Industry Insights

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